OK so the last story in this post gave the example of looking to your everyday “normal” life for the storeis athat are all around you and using them to enhance your business.   I shared the story of my rooster Dartanian creating a greater impact by properly positioning himself for maximum volume.
I use this technique

in […]

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Branding expert and bestselling author Dr. Ben Mack said to me on a call this week that he loves my work at making storytelling profitable.  Yes, storytelling can be profitable - and I’m not talking about […]

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