Apr

14

[Increase Your IMPACT Factor] John Kremer Shares Book Marketing Strategies with Ken McArthur’s Impact Launch Team

April 14, 2008 |


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Impact coverI’m part of the launch team of volunteers for Ken McArthur’s book Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World.  We have meetings each Monday and work on creating buzz and notoriety for the book.  It is so wonderful to learn how to do a different kind of book launch from the inside out.

Tonight John Kremer, who wrote 1,001 Book marketing Ideas, was our special guest.  ken mcArthur is using John Kremer’s book as a guide for rolling out some aspects of the launch and he recommended it to us.  I have the book already and am picking out some strategies I want to use for my own books.

Incidentally, I have a book marketing quick tip of the week, and one of my tips is to get John Kremer’s Book Marketing Tips Newsletter.  Several of my subscribers have written to say how much they like it.  Go to John’s site for his tips.

John Kremer shared a few mistakes that many authors make in marketing their book.

  • Giving up too soon
  • Letting rejection get to them
  • Doing something they are not comfortable doing
  • getting attention that is meaningless and irrelevant to their book
  • wasting money on ineffective campaigns.

So since a lot of my readers are authors, I wanted to share those with you.

You can follow the launch of Impact: How to Get Noticed, Motivate Millions, and Make a Difference in a Noisy World by reading the launch blog.

 And here’s a gift:

This is a brand new FREE software that finds blog posts that are related to particular keywords, so that you can easily search out high traffic blogs related to a book launch. Click here to download it now.

the Story Lady

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Article Series - Increase Your IMPACT Factor

  1. Tell Your Story with IMPACT
  2. Latest News from Ken McArthur, author of Impact
  3. Author Camille Marchetta's InnerSpace Interview Makes Front Page of RedRoom
  4. Impact, Zingwhacker Ideas, and Degrees of Magnitude
  5. I Whisper in Your Ear..."Wow, That's a Zingwhacker!"
  6. John Kremer Shares Book Marketing Strategies with Ken McArthur's Impact Launch Team

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Ronda Del Boccio, The Story Lady of Storyation.com is an author, dynamic speaker, author coach, story coach.

She is the author of I'll Push, You Steer: The Definitive Guide to Stumbling Through Life with Blinders On

The Kama Sutra of Storytelling: Positioning, Power and Profit

and her upcoming book...
The Geometry of Success: 5 Simple Shapes that Shape Your Life   Print This Post Print This Post
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